Gedeon Richter

In 2022, Aude, Office Manager at Gedeon Richter, entrusted us with an ambitious mission: Supporting medical sales representatives, sales executives, and accounting managers in developing their professional English skills, with a clear objective: mastering the comprehension and analysis of scientific articles.

The challenge was significant.

The team’s initial level (A1–A2) stood in sharp contrast to the technical nature of the content they were expected to master. In other words: they had to learn how to swim before attempting to cross the English Channel.

To meet this challenge, we made a strategic choice: Focus on reinforcing the fundamentals before aiming for expertise.

Our approach:

• Strengthen reading comprehension and oral fluency
• Build interaction skills before tackling specialized texts
• Create a gradual learning path tailored to each employee’s role

The results speak for themselves:

• Accessible, flexible lessons adapted to each employee’s pace
• A custom program with immediate, everyday relevance
• Sustainable engagement: five employees renewed their training, some even twice

Two years later, our collaboration with Gedeon Richter continues — the best proof of our method’s effectiveness.

A big thank you to Aude and the entire Gedeon Richter team for their trust and loyalty.